From Medicine to Marketing: The Unconventional Path of EFFIT Agency

The story of EFFIT Agency’s founders, Cat Corniello and Darlena Peck, is one of profound transformation and self-discovery. Initially, they were drawn to a career in the medical field, but later, they uncovered a deep passion for entrepreneurship and digital marketing. Leaving behind the security of the medical profession, they embarked on a journey to […]